index studio-the beginning

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Index Studio began as my high school passion project. This store was inspired by two things: my mom's designer brands and my international upbringing. Many of my friends ask me where I got my clothes, and I'd say "my mom's brand" -- we lived in Shanghai before, and my mom didn't have any way to sell her products here in the US.

an early home page that i was really proud of

Index Studio started in my sophomore year of high school as a passion project. It was inspired by two things: my mom’s designer brands and my international upbringing.

Friends always asked where I got my clothes, and I’d say, “My mom’s brand.” We used to live in Shanghai, but she didn’t have a way to sell her designs in the U.S.

During my travels, I noticed a common issue—talented designers couldn’t reach international customers, and shoppers had no way to buy the unique pieces they found abroad.

So I created Index Studio to connect global fashion lovers.

But really, I started because I wanted to help my mom.

we started with 3 brands:

I selected pieces from the stores in China and featured them on our U.S. website. Each season, we shipped in a new collection—clothing, jewelry, and accessories— from Shanghai to LA.

streetwear brand based in nyc and shanghai

unisex jewelry brand based in shanghai

designer brand based in shanghai

These events taught me a lot—especially how to speak with confidence. It wasn’t always fun (like when no one stopped by for 30 minutes), but it was always meaningful.

The best part: Connecting with people and hearing their stories!

In return for selling their products, we helped brands by creating original photo content.

My friends and I modeled the items and sent the photos to the brands. Soon, we started receiving pictures from people around the world—each one adding to the global story of Index Studio!